The Digital Coach

Digital Transformation | Digital Growth | Digital Marketing | Growth Leadership

Unlock the Power of Digital with Karen Lewis – The Digital Coach
20 Years of Experience. 1 Clear Goal: Helping You Succeed in Digital.

The Digital Coach, From digital strategy to AI marketing, let’s turn your digital potential into performance.

Book a free 30-minute consult today.

Book 30 min FREE Consult

$50m+

Revenue Influenced

98%+

Client satisfaction rate

20+

Years Experience in Digital

15+

Leaders Coached

Meet The Digital Coach

Digital Strategist. Mentor. Advisor. Coach. CMO

At The Digital Coach, we have over 20 years’ experience in digital marketing and transformation, I’ve worked across corporate, agency, and entrepreneurial roles, including serving as:

- Senior Digital Advisor to the Australian Government

- Vice Chair of the Digital + Tech Collective (part of ADMA)

- Finalist: Women in Digital – Digital Leader of the Year

- Multi-award-winning strategist (UX & Growth)
- Fractional CMO to Australia’s fastest-scaling startups
- Speaker & mentor to the next generation of women in tech

From building high-performance digital teams to leading multi-million dollar marketing strategies, I bring hard-won insights and an obsession with real results.

My promise: You’ll never get fluff or jargon — just clarity, direction, and strategy that delivers.

20+

Years Experience

What we offer

Looking to unlock your next phase of digital growth?

Whether you're a founder, CMO, or business leader navigating the fast-changing digital landscape, our tailored coaching and strategic services are designed to give you clarity, momentum, and measurable results — exactly when you need them most.

Personal Digital Coaching

Create clarity from complexity. I help you align digital channels with your business goals and build a roadmap for scalable success. Strategy first, always.

Growth Leadership Mentoring

Step into confident leadership with coaching designed for CMOs, founders, and senior marketers. Develop the skills to lead high-performing digital teams and scale results.

Fractional CMO Support

Need senior marketing guidance without hiring full-time? As your Fractional CMO, I provide expert-level strategy, oversight, and execution — tailored to your business.

AI Marketing Strategy

Make AI work for your brand. From AIO to content automation, I help you future-proof your marketing with actionable AI strategies and tools.

Digital Transformation Advisory

Digital change doesn’t have to be daunting. Whether it's platforms, processes or teams, I guide your transformation journey end-to-end — with clarity and confidence.

Digital Marketing Strategy

Revamp underperforming campaigns or level-up existing ones. Together, we refine your paid, organic and funnel strategies to drive ROI and results.

Executive Team Mentoring

I support leaders and teams with custom mentoring sessions on digital trends, growth planning, and capability building. Designed to build confidence and internal expertise.

Custom Workshops and Masterclasses

Upskill your team with tailored training in digital marketing, AI, SEO, strategy and more. Perfect for internal sessions or professional development events.

Want More Help to Grow Your Business?

In today’s fast-moving digital economy, staying ahead isn’t just about having a website or running ads — it’s about making smart, strategic decisions across every touchpoint. Many leaders feel overwhelmed, under-resourced, or unclear on where to focus. That’s where The Digital Coach comes in.

We combine 20+ years of digital marketing, transformation, and strategy expertise to guide you through complexity and towards confident digital growth. Whether you need a mentor, a roadmap, or an expert sounding board, we help you turn challenges into scalable, measurable momentum.

Let’s build smarter. Together.

Choose Your Package

Choose the Right Support to Grow, Scale or Lead Digitally with Confidence

No matter where you are on your journey, The Digital Coach has a plan for you.

Start & Grow Package

For founders and early-stage businesses building their digital foundation

6 MONTH PROGRAM

Discounted full upfront payment or 6 monthly payments

Monthly 1:1 coaching session (60 mins)
Current marketing analysis
Customised digital growth roadmap
Email support between sessions
Review of current digital assets & strategy (website, ads, socials)
Goal-setting + accountability tracking
Optional add-ons: Brand strategy, SEO review, Meta/Google Ads audit

Scale & Strategise Package

For growing businesses ready to implement serious digital strategy or transformation project

6 MONTH PROGRAM

Discounted full upfront payment or 6 monthly payments

Fortnightly strategic sessions (60 mins)
In-depth digital audit + custom action plan
Team coaching/workshops (1 per quarter)
Digital marketing performance tracking
Strategic planning for digital projects, campaigns, platforms and tech stack
Email & message support
Monthly reporting review with action steps
AI-readiness assessment + integration roadmap

Fractional CMO Partnership

For established organisations needing senior strategic leadership without the full-time cost

$POA

POA (based on project scope, starting from $7,500/month)
min. 3 month program

Strategic oversight of all marketing activity
Leadership of in-house or external marketing teams
Development and execution of marketing roadmap
AI + Martech consultancy and innovation planning
Board-level reporting, insights and presentations
Weekly meetings with key stakeholders
Priority access and direct contact with Karen
Hybrid presences (depending on location)
Optional travel for workshops or planning intensives

Why Choose Us

Empowering Ambitious Businesses to Grow Smarter, Scale Faster, and Lead Bravely.

At The Digital Coach, we help founders, marketers, and leadership teams cut through digital noise and unlock real, measurable growth. Whether you need clarity on digital strategy, want to embed AI into your marketing, or simply need a trusted advisor in your corner — we’re here to guide, challenge and support your business every step of the way.

With over 20 years of hands-on experience across industries, Karen Lewis brings the strategic insight, practical frameworks, and mentorship needed to fuel bold transformation. Let’s turn digital complexity into confident action — and help your business lead the next wave of growth.

20+ Years of Proven Digital Expertise

Karen Lewis brings two decades of hands-on experience across corporate, agency, and startup environments — advising government, mentoring founders, and leading award-winning marketing transformations. You’re not just hiring a coach; you’re gaining a strategic partner with real-world impact.

AI-Driven, Human Centred Approach

We don’t just follow digital trends — we shape them. Whether it's leveraging AI in marketing, transforming your tech stack, or optimising digital strategy, we blend cutting-edge innovation with human insight to unlock sustainable growth.

Tailored Solutions

No cookie-cutter advice here. Every engagement is uniquely crafted around your goals, business model, and growth stage.

We’re known for translating complexity into clarity — and strategy into action.

Coach. Mentor. Advisor. Partner

From 1:1 executive mentoring to leadership team workshops and advisory retainers, we offer flexible, high-touch support models to meet you where you are — and take you where you want to go.